SportSpiel

Todays news that the NRL’s Penrith Panthers were electing to block the use of Facebook by its players came as a bit of a shock. Not only is society as a whole moving towards embracing social media platforms, sports team in particular have really started to embrace the potential benefits that social media can bring [...]

When you think of local footy you think Saturday afternoon, catching up with mates, reasonably priced hot dogs and some very cold weather. Technology doesn’t come into it, but that is starting to change. The Caufield Bears from the Southern Football League are one of the few local football clubs that have put an emphasis [...]

With all the snapshots of the sports industry out there, here’s another little snapshot of how fans use the internet for find a fix for their AFL needs. The following is a top 10 list of all AFL related websites, for the week ending April 24 of this year.
Source: Hitwise.com
Rank Website
1. Australian Football League
2. [...]

This post was written by Tyson Densley. You can find more of his work on his own blog.
Or is it simply a difference in economies?
My time working with a sports marketing firm in Melbourne recently taught me many things, but something I’ve often pondered since is why they and other Australian marketing companies haven’t tapped [...]