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How Sporting Stadiums Can Use Social Media

The Melbourne Cricket Ground is one of the most famous sporting venues in the world. Having first been built in 1853, the venue has evolved into a 100,000 seat capacity stadium that hosts events from around the world, including the 1956 Olympics and 2006 Commonwealth Games. Apart from the obvious Australian Rules football matches, they [...]

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Beating Around The bush

Looking for a job in the sports industry? Think social media

Recently I caught up with Jessica Cook, the Communications Assistant at Cricket Victoria. She is living the dream when it comes to social media in sport – she gets to hang out with all your favourite Bushrangers and tweet about it later.
She was nice enough to answer a few questions about her journey and how [...]

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Victoria hits competition for six: Bushrangers launch iPhone App

In 2009, 172 million smart phones were sold around the world, resulting in a 24% jump in sales when compared to 2008. Apple sold 24.9 million handsets in 2009 as opposed to 11.4 million in 2008 and now only trails Research In Motion’s Blackberry handset by 5% in total market share. Symbian operated handsets’ (such [...]

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Faking it – Twitter and Sporting Celebrities

The AFL PA today increased their push to stamp out fake social media accounts of AFL players on the internet by turning their own social media campaign into a print, radio and online campaign to raise awareness of the problems. There was a story in Melbourne’s Herald Sun which was picked up by FM and [...]

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