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sydneyfc3

How do Sydney FC use social media?

Sydney FC won the 2009/2010 A-League title. They’re firmly establishing themselves as a “brand” throughout the sporting landscape in Australia, but how do they use social media to do this? Recently I sat down with Ben Hawes, Media Manager for Sydney FC, to discuss how they are aiming to attract new fans, through social media. [...]

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Beating Around The bush

Looking for a job in the sports industry? Think social media

Recently I caught up with Jessica Cook, the Communications Assistant at Cricket Victoria. She is living the dream when it comes to social media in sport – she gets to hang out with all your favourite Bushrangers and tweet about it later.
She was nice enough to answer a few questions about her journey and how [...]

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mcgview

Finding a sports job in Australia

SportsPeople Australia recently did a survey on people employed on the sports industry in Australia (thanks for the heads up @AnthonySiokos)
These were the key points:

Over 52% of all jobs were located in Sydney or Melbourne – Sydney having the most with 31.8%
68% of people employed had a Bachelors Degree or higher education compared to the [...]

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